Jaxo Systems newsen-us Discover Okotag, the new Jaxo Systems application<p><span class="big18"> <img src="http://www.okotag.com/img/okotag.jpg" style="width: 93px; height: 93px;" alt="" /></span><br /> <a href="http://www.okotag.com/inter">www.okotag.com/inter</a> <p>Jaxo Systems launches its brand new application Okotag, based on 2D barcodes technologies. Okotag will be used by intermarch&eacute; (one of the biggest supermarket network in Europe) for a big advertising campaign. This operation has been realized in partnership with Phonevalley, the world first mobile marketing agency (Publicis group).</p> <p>From 3rd to 13th december Intermarch&eacute; organizes a national game through a huge media campaign : 1,2 million mailing and flyers, and another 10 millions advertises in TV guides. After having downloaded Okotag, the users can snap a 2D barcode corresponding to a product (MP3, Printer, xbox, ....) and can then register on a mobile website in order to try to win it.</p>Wed, 10 Dec 2008 00:43:22 GMT